Meeting with Ice-Watch Brand CEO Mr. Jean-Pierre Lutgen at BODW (Business of Design Week) And Radiant Orchid as Color of the Year by Pantone!

Dear all,

After working with Ice-Watch Brand for almost six months, I finally had the chance to meet with Ice-Watch Brand CEO Mr. Jean-Pierre Lutgen at Business of Design Week in early December. I have to say I was a bit nervous before meeting with Mr. Lutgen. I mean Ice-Watch Brand has hundreds of stores all over the world, and over 5 million LIKES on facebook (https://www.facebook.com/ice.watch), and to meet the guy who is the creator of making all these amazing things happen is just very inspiring.

Guess what, Mr. Lutgen is such a sweet and down to earth person. Look at the photo that we took for the the reporters and photographers, he came up with this pose, so cute! While talking to Mr. Lutgen just reminds me that being humble is always the key factor to maintain success! To the people who are reading this post, please make sure don't ever become an arrogant big ego head person!

Moreover, the day before we met, Pantone announced Radiant Orchid as color of the year! For people who don't really know much about Pantone, well, it's the key company which decides the trend of the color scheme for each year. Fashion designers, florists, and many other consumer-oriented companies will follow Pantone's color of the year to help guide their designs and planning for future products.

Ice-watch brand teams up with Pantone to create this brand new collection PANTONE UNIVERSE using Pantone's color of the year, Radiant Orchid.

I personally really like the fact that Ice-Watch brand mix Radiant Orchid color with white! And it is hard to find a watch in this amazing Radiant Orchid color! Please go to the stores and take a look! It is very easy and fun to style with. For women, the watch for sure will go well with pinkish/romantic style clothing. If you are bold, I would recommend wear yellow and blue clothes to make a color block impact on your outfits. As for men, please don't think this is a girlish color at all. This watch will go so well with dandy looks. Wearing checkers or tartans or wool style suits with this color popping watch will definitely add much fun into your outfits.

I was so happy trying on the new PANTONE UNIVERSE watch haha! 

Finally, of course I am going to give you a full body shot hehe!

Hat - Zara.

Jacket - KTZ.

Shirts - Marjan Pejoski.

Pants - KTZ. 

Socks - Marni.

Shoes - Dolce & Gabbana.

Love always,

Joey

Ice-Watch Brand X Joey Ma Ad is Out!

Dear all,

The Ice-Watch Brand ad is out finally! It is so surreal to see myself in an advertisement on a magazine haah, I hope you guys will like it! There are just so many different collections and styles from Ice-Watch Brand! So fun to wear them and style them with different outfits! And once again, thank you to Bluedy Wong from Hair Cutlture TST to do the amazing hair styles for this shoot!

Love always,
Joey

Ice-Watch Brand Ad Is Out!

Dear all,

First ad of Ice-Watch Brand is out! Hope you guys like it!

Love always,
Joey

Joey Ma X Ice-Watch Brand Series 4!

Dear all,

I just received these amazing Ice-Surf watches! They come in four different colors and the size is extra-big which is perfect for me! I choose the orange one for this photo shoot! Ice-Watch Brand has made a move into the Swiss watch market with its first ever collection of Swiss-made timepieces. The collection is limited edition, assembled in Switzerland and fitted with a Swiss quartz movement. It features an extra large graphite dial with mineral glass, 20 ATM water resistance and oversized luminescent hands.

Ice-Watch Brand Facebook:  https://www.facebook.com/ice.watch
Ice-Watch Brand Weibo: www.weibo.com/icewatchofficial

I want to show people that even the watch is designed based on Surfing, however, it can be style into a very fun and fashion shoot!

The following ones are my favorite photos from this photo shoot! I experienced with this new camera that I bought, so far I really enjoy playing with it! Let me know what you guys think about the photos, thanks!

Flower Headpiece - Rock 'n' Rose from www.asos.com.

Headband - Vivienne Westwood.

Top - Tata Christiane.

Socks - Vivienne Westwood.

Shoes - YSL.

Watch - Ice-Watch Brand.

And for the first time in my life, I've decided to dye my hair haha! Only the lower part of my hair though. I don't want to look too cheap or childish or anything like that. Anyway, so far I think it looks fun! And I can be even more creative when I do my hair! I know the color probably only can last from 1 - 2 weeks, anyhow, once again, thank you so much to Bluedy from Hair Culture TST, my favorite hair stylist in the world! Actually........... we worked together on a photo shoot for Ice-Watch Brand last month haha and I can't wait to see the final results! Stay tuned!

Love always,

Joey

Joey Ma X Ice-Watch Brand Series 3!

Dear all,

This time I am wearing Ice-Chrono Party, using white as the based colour of the design. There are total of 8 colours and have 2 sizes available, 4 unisex model and 4 big big models. For a big guy like me, I really love the big big models, they fit perfectly! I never had white watches before, and after wearing Ice-Chorono Party, I realize white watches with a bit of colours on top can be very good for styling, so I am very happy!

Ice-Watch Brand Facebook: https://www.facebook.com/ice.watch
Ice-Watch Brand Weibo: www.weibo.com/icewatchofficial

Please go to Ice-Watch Brand Flagship Store in Silvercord, TST, to check out the Ice-Chrono Party collection from Ice-Watch Brand.

Love always,
Joey

Joey Ma X Ice-Watch Brand Series 2!

Dear all,

This time I present you the newest Ice-Watch Brand collection, "PANTONE UNIVERSE". The Ice-Watch Brand's first collection of bicoloured watches, called "PANTONE UNIVERSE", which was luanched in Februray made a clear statement with its green and white colour combo. This idea was to create a trendy timepiece in the 2013 PANTONE colour of the year, for people who like to put some colour in their life. And now, they even come up with eight more different colours! I really love all ten colours so much seriously! Perfect colours for summer time!

Ice-Watch Brand Facebook: https://www.facebook.com/ice.watch
Ice-Watch Brand Weibo: www.weibo.com/icewatchofficial

This is the special colour of the year that PANTONE chooses with Ice-Watch Brand. Emeralad and white, very cool colour combination!

These four colors are Lemon Chrome, Fiery Red, Jazzy, and Dubarry. It is very rare to find watches in these colours, so I am very happy about it!

Alright, I have to be honest with you guys, these four colours are my favorite ones! Dazzling Blue, Marina, Tile Blue, and Sulphur Spring! As you can see, I spend more time on taking photos with these four colours watches! I really hope you guys will check out the watches! 

And for the first time ever, Ice-Watch Brand has its own booth at all three Page One in Hong Kong! I went to the Festival Walk one to take a photo of the booth haha! Please do go and have a look when you are in Page One!

PANTONE UNIVERSE collection is available at all three Page One, Festival Walk, Habour City, and Times Square. Also available at Ice-Watch Brand flagship store in Silvercord.

Love always,

Joey

P.S one more photo that I really like!